UNITED STATES | PRODUCTION AVAILABILITIES SPECIAL ADVERTISING UNITS INKS SPLIT RUNS U.S. RANDOM SPLIT RUNS
UNITED STATES | FAST CLOSE Fast close on advertisements of an immediate nature is available at no premium. National advertisements are accepted no later than Thursday morning before a Monday on-sale date. All Geographic and Demographic advertisements are accepted no later than the Monday morning before the next Monday on-sale date. Subject to availability. If Newsweek's required specifications are not adhered to, the agency will normally be informed of material deficiencies (proof or file). The agency can supply the material required if time allows, or elect to have Newsweek Pre-Press Center produce the material. The cost incurred by the Pre-Press Center will be charged to the agency. FACING SPREADS Type across the gutter should allow for 1/8” separation (1/16” each side of gutter).
SUPPLIED INSERTS
UNITED STATES | REQUIRED MATERIAL Digital data is the required material, 4 (SWOP) proofs for National and Regional ads. If disk differs from proofs supplied, send a proof marked “For Content Only.” Newsweek will accept the following file formats: PDF-X1A or High-Resolution PDF Files. If proofs are not supplied, Newsweek will print to SWOP densities and not be held responsible for the color reproduction of the Ad.
If you cannot send the file formats listed above or if you need a more detailed explanation for correct file preparation, please call the Newsweek Digital Advertising repository toll-free at (888) 556-2910 or (212) 672-1361 for advice. Recommended screen 133 Line Density of tone For 4C, maximum 300%. For B&1C, maximum 170% with second color not to exceed 85%. Contract proofs must indicate line screen, separation angles and dot shape. If a digital file is sent, one digital color proof made from the file being sent that is representative of the advertisement on the disk is required. In addition, for digital files, 4 printed (SWOP) proofs for National and Regional ads are required. If Proofs are not Supplied, Newsweek will print to SWOP densities and not be held responsible for the color reproduction of the Ad. Proofing for digital or film-based advertising The following is a list of contract proofs that SWOP recommends. Newsweek requires one of the following to accompany all ads in order to match an ad on press: Laser Inkjet proofs or any other proof supplied that is not a contract proof is accepted for file content only. In the event a contract proof is not supplied for press color matches and one needs to be created, the charge for the proof will be billed back to the supplier. Please contact the Advertising Traffic and Production Department with any questions or concerns: ad_makeup@newsweekdailybeast.com
UNITED STATES | GENERAL INFORMATION SHIPPING TRIM SIZE DISPOSAL OF ADVERTISING MATERIAL
DELIVERY OF DIGITAL FILE (preferred) SHIPPING OF PROOFS Quad/Imaging-Ad Management Please attach a copy of upload confirmation received from www.adshuttle.com to clearly match provided proofs to uploaded material. QUERIES Queries on material, deadlines and changes should be directed to the Advertising Traffic and Production Department at: ad_makeup@newsweekdailybeast.com.
UNITED STATES | SPECIFICATIONS Specifications effective with our 1/2/12 issue
SAFETY FACING SPREAD Please contact the Advertising Traffic and Production Department: ad_makeup@newsweekdailybeast.com with any questions or concerns.
UNITED STATES | iPAD SPECIFICATIONS Our Newsweek iPad app has enhanced features and full integration into the Apple Newsstand. The iPad uses 1024 x 768 pixels in both vertical and horizontal layouts. The actual design area is 1018 x 768 (or 762 x 1024) pixels. For guidelines to create your documents, download the pdf advertising specs here.
Please note: all creative must be supplied by advertiser and built according to Newsweek iPad spec guidelines.
|