ELECTION ORACLE 2012

LAUNCH SPONSORSHIP

EDITORIAL HIGHLIGHTS

  • Housed on TheDailyBeast.com, The Election Oracle will scour the web—blogs, websites, twitter and more— for the latest and most informed 2012 election conversations and assemble this data into a tracker searchable by candidates and the issues
  • The Election Oracle will kick off measuring Presidential candidates and expand in Summer 2012 to include House and Senate races
  • The results for the 2010 Midterm Election Oracle were extraordinary:
    • Senate Races: 36 of 37 predicted correctly
    • Governor Races: 29 of 30 predicted correctly
    • House Races: 425 of 435 predicted correctly

SPONSORSHIP OPPORTUNITIES

Digital:

  • Branding on all Oracle content pages
  • Co-branded “presented by” promotional units driving to the Oracle
  • Opportunity to align with additional politics content
  • Event day takeovers

Print:
  • Adjacency to the Election Oracle announcement within “Perspectives” in the November 7th issue
  • Co-branding on promotional page driving to the Election Oracle
  • Franchise positioning against political columns: i.e. Connecting the Dots, Spin Cycle, etc.

Social Media:
  • Sponsored tweets surrounding political coverage
  • Sponsored 2012 Election quizzes promoted on Newsweek, Daily Beast and advertiser's Facebook pages